Choosing to become a story coach in any capacity is a unique and specific calling as well as a career. Who even knew what it was twenty years ago?
And yet, at this particular moment in history, story has, in many ways, become more essential than ever. It’s current purpose is to bring authenticity and depth, into our fast moving, tech-based world.
Storytelling has become recognized as a critical business skill whether one is a creative entrepreneur, a visionary CEO or a marketing professional.
The value of story has seeped its way into both alternative and mainstream consciousness. Our society has become much savvier and discerning on so many levels. The old ways of introducing oneself to individuals and communities do not work. Nor does manipulative marketing.
The answer to the question of what does work - is sharing our stories. Done elegantly and appropriately, it is a skill that will not fail us. And, once we are engaged in the creative process required by storytelling, we become the recipients of its soul based bounty. It returns us to our most open hearted and soulful ways of living.
Sharing our essential stories, while weaving them with our visions, missions and teaching messages is what leads to clarity, ethics and joy in both business and life.
Sharing our stories also supports intimacy, transparency, safety and empathy in all facets of our lives.
This is why audiences show up for solo shows at a theater. This is why memoir is the fastest growing form in the publishing industry. This is why executives are hiring story coaches to assist them in humanizing the message of their business.
Do you want to know the secret of the Universe?
None of us know how to do it “right.” None of us know exactly how to live. We all look for models in each other’s stories. The trail of breadcrumbs that will lead us to the answers we seek, are found in making sense and finding meaning in the sacred stories of life, yours and mine.
While tech has put the world at our fingertips, it has also desensitized many of us in important ways. Re-connecting with the ancient art of story and weaving it into our creative lives and businesses offsets those side effects. In short, sharing our authentic stories is one of the most immediate and essential ways to bring us straight back into our hearts and souls. As a practice, it is a way to keep up deeply grounded in our humanity.
As a Professional Story Coach, you will be learning the skills of storytelling and how to apply them to the contemporary world.